Rodney Cromwell’s evocative synthpop looks to the proto-electronica of the 70’s and 80’s to construct a twisted soundtrack for the post-truth world. The instrumentation of the new EP has been kept intentionally minimal with its drum sounds taken entirely from a vintage Boss DR-55 drum machine and with a self-imposed limit on the amount of hissy analogue gear used in its making. Melody and dark humour combine with simple motorik rhythms, soaring bass lines and the bleeps of retro synths, all within a lo-fi pop aesthetic.
Cromwell’s sound has been compared to the analogue electronica of Kraftwerk, Section 25 and the ‘retro futurists’ of Ghostbox Records. His miserablism and dark humour has been compared to that of The Cure and John Grant.
Rodney Cromwell’s debut album and subsequent EPs found crossover appeal, gaining Cromwell coverage from the likes of NME, Electronic Sound Mag, Huffington Post and Steve Lamacq and Gideon Coe on BBC 6 Music and on Spain’s national RNE3. At the end of 2015, Rodney Cromwell featured in 25 ‘Best of’ lists and was named ‘Most Promising New Act’ by The Electricity Club. ‘Barry Was an Arms Dealer’ featured in the 2015 Official Festive 50